{"admin":{"added":1592954357000,"created":1312632483000,"id":"term-102493","indexed":1616541025139,"modified":1312632604000,"processed":1616290636587,"source":"adlib","stream":"fitz-online","uid":"adlib-term-102493","uuid":"1b6b6c35-c0fd-3a22-ab24-f75b92f368e6","version":2},"description":[{"primary":true,"type":"scope note","value":"Use for those graphic images that are designed for ready recongnition to identify a product, company, or organization and sometimes used as trademarks, and that are word- or letter-based, derived from the name. For those graphic images similarly used but more symbol- or picture-based, use \"logos.\""}],"equivalent":[{"@link":{"type":"reference"},"admin":{"id":"term-102492","uid":"adlib-term-102492","uuid":"4cabe281-619b-3f4d-ab19-5561b1865932"},"summary_title":"logotype"}],"identifier":[{"code":"V.VW.AFU.AFU.BCW.DZW.BIQ","primary":true,"type":"code","value":"V.VW.AFU.AFU.BCW.DZW.BIQ"}],"name":[{"primary":true,"value":"logotypes"}],"parent":[{"@link":{"type":"reference"},"admin":{"id":"term-102506","uid":"adlib-term-102506","uuid":"febc13ac-e734-3efa-b113-15f3a593848a"},"summary_title":"<identifying markings and symbols>"}],"summary_title":"logotypes","type":{"base":"term"}}